What is Content optimization? Content Optimization & Management, is the process of making sure content is written in a way that it can reach the largest possible target audience. The process of optimizing content should include making sure associated keywords are present, adding meta and title tags, and relevant links.
Additionally, Content optimization is the process of making your website’s pages more attractive to search engines and users. The process seeks to transform keyword research into text that can influence your site’s ability to rank well in organic search results.